Press release: True Leaf Brands Inc.
True Leaf Brands Inc., a leading global cannabis and hemp wellness brand for pets, announced that it signed a supply and purchase agreement with top online cannabis marketplace Namaste Technologies to expand its direct-to-consumer distribution network.
Namaste, Your Everything Cannabis Store, is a global cannabis e-commerce platform with multiple websites under various brands. True Leaf’s hemp-based supplements for pets will initially be sold on Namaste’s CannMart.com, a trusted online medicinal cannabis store in Canada.
True Leaf’s hemp-based supplements will be the first products for pets sold by a Namaste e-commerce platform when the line launches on CannMart.com in the third quarter of 2019.
“In addition to being in more than 3,500 stores across North America and Europe, we’re seeing tremendous growth online with direct-to-consumer sales, so we’re thrilled to partner with Namaste – a trusted name in the global cannabis marketplace,” said Darcy Bomford, founder and chief executive officer of True Leaf. “We’re confident Namaste’s customers will embrace our products to improve the quality of life of their pets, just as they do with the medicinal cannabis products that improve their own quality of life. We also look forward to working with Namaste as a key distribution partner when we launch our line of legally-compliant CBD products for pets.”
As a testament to helping pets live happier, healthier and longer lives, True Leaf and Namaste will return the love to Canadian pets looking for their forever homes. The partners will donate 10 percent of all profits generated from the first month of sales to local animal rescue shelters.
“We’re building a technologically exciting marketplace for the adult-use cannabis market where we can reimagine the experience available to both our customers and vendors,” said Meni Morim, interim CEO at Namaste Technologies. “Partnering with a leading brand like True Leaf is an excellent way to enhance our consumer product offering and scale our vendor experience. We’re also happy to support True Leaf’s Return the Love movement by donating to Canadian animal rescue shelters.”
True Leaf products use an innovative formula of active ingredients – anchored by hemp – to target specific pet health challenges such as calming support, hip and joint function and the supplementation of Omega-3s. The Company’s advanced formulas were developed by a team of pet industry veterans with 200+ years of collective expertise in making supplements for pets and are currently available at more than 3,500 retail stores worldwide.
This is an arm’s length transaction. Under the terms of the agreement, the purchase and supply of the product will be based on demand.