The Hummerbar by Perky-Pet is setting the bird watching world ablaze with a viral video showing scores of hummingbirds swarming a clear, tubular feeder that overcomes the inherent problems of most feeders.
While conventional vertical feeders can often serve a single dominant hummingbird at a time, the Hummerbar can feed dozens of hummingbirds at once, diffusing the natural territorial instincts of many hummingbirds. No single bird can dominate the entire feeder, which comes in 2-foot and 4-foot lengths.
The Hummerbar was invented to allow for optimal spacing between feeding openings that are presented at the precise angle for ideal nectar access for in-flight hummingbird feeding.
The video, which was filmed in Northern California, has reached nearly a quarter million people. Hummingbirds are attracted to the feeder’s color and simple floral design. The transparent tube allows them to see while feeding, easing their concern of predators, and offers optimal viewing angles for owners.
“We were totally blindsided by the response to the product and sold out of our initial summer-long inventory of the Hummerbar in 10 days,” said Judy Hoysak, Perky-Pet senior category manager. “Since then, we’ve significantly ramped up our manufacturing to meet online demand and interest from retailers.”
Perky-Pet isn’t new to creating hit products. The Pennsylvania based company is an industry leader in bird feeding products and manufacturing. Its online e-commerce site is one of the most trafficked bird product sites in the world.
Set up of the Hummerbar takes less than five minutes. Simply hang it, adjust its easy-slide cord locks until the bird feeder is level, and fill with nectar.