“We’re very excited to have Bill Hoffman and his All Points Marketing team as our national sales representative firm. I’ve known Bill Hoffman for over 15 years and look forward to working with him and his excellent sales and marketing team,” said Bill Sieber, VP of Sales for R2P Pet.
R2P Pet has launched an extensive specialty exclusive product range for both dogs and cats under the Mega Mutt and Mad Cat brands. Supported by a comprehensive MAP pricing program, R2P Pet is focusing on building new retail partnerships in the pet specialty channel.
“Last year, R2P Pet successfully increased distribution to the pet specialty channel by 4,000+ doors,” Sieber said. “This partnership with All Points Marketing was established to help drive R2P Pet’s continued growth in the pet specialty and farm and feed channel of distribution.”
For more information on becoming a supplier or retail partner, visit the company’s website or contact All Points Marketing.