November 20, 2019

The new Soft Meat Roll formula brings a number of improvements over the original product. It has a longer shelf life (14 months versus the original nine months) and comes in consumer-friendly 7 ounce and 12 ounce sizes. It still is made with limited, all-natural ingredients and has the popular flavors of beef, lamb and turkey. And it still has the same non-crumbling texture. It comes in a colorful, compact display/merchandiser that indicates how to portion the product and how many treats each roll yields.


Share This Story On:

Stockroom //
New Products

Digital Guide

CBD Trends

This digital guide provides valuable information on the subject of CBD, including content on dosage and the importance of being fully transparent about the product’s origin

Dog & Cat Needs

With dogs and cats being members of the family, there's vital information to know in order to serve their pet parents.

Pet Nutrition

Discover how science, technology and pet owning lifestyles are changing the industry.

Enews Subscribe

Subscribe To Pet Age
Sign up for the weekly e-newsletter, print magazine and more. Sign Up