Petcurean Donates 200K Meals to Support Needy Pets


Press release: Petcurean

Petcurean, a Canadian premium pet food manufacturer with a founding corporate mission to put pets first, is donating 200,000 meals of premium quality dog and cat food to support the work of Quebec and Ontario animal rescue groups and shelters. Donations are also being made to several shelters that are supporting families and seniors who are struggling to feed their pets right now, particularly as the COVID-19 pandemic has placed a greater strain on resources.

Petcurean’s donations are being made in collaboration with the rescue group Westies in Need, which will receive a large amount food to support its own operations, in addition to acting as a distribution partner in the Province of Quebec. Two Ontario-based organizations, Gentle Jakes Coonhound Rescue and Kitchener Stray Cat Rescue, are also receiving major donations from Petcurean. Since the food began to arrive in mid-September, approximately 107 organizations have received donations so far.

“The donations have been shared as widely as possible, including with some groups who drove more than three hours one way to get food for their shelters,” said Elizabeth Pierce, Quebec representative for Westies in Need. “A lot of these rescues were down to nothing. We are extremely grateful to Petcurean for stepping up to support our communities – and animals in need.”

Multiple GO! SOLUTIONS TM and NOW FRESH TM dry and wet recipes have been included as part of Petcurean’s donation, including formulations for puppies and kittens, adult dogs and cats, senior pets and also those with food sensitivities that may benefit from more specialized diets. Petcurean also encourages others, both individuals and companies, to contact organizations in their communities to see how they can help.

“Petcurean was founded by two friends who wanted to put pets first, and over the past 21 years, we have remained guided by their deeply-rooted desire to exactly that, from the recipes we formulate and distribute, to the donations we make to hundreds of charitable organizations each year,” said Christine Mallier, community relations and sustainability manager, Petcurean. “As the COVID-19 pandemic continues to challenge nearly every aspect of our lives, we’ve been incredibly inspired to see the countless ways people are helping vulnerable animals who are at risk. Petcurean is honoured to be part of the community of pet lovers in Quebec and Ontario, and we will never stop doing what we can to help those in need.”

Since it was founded in 1989, Petcurean has consistently demonstrated its commitment to supporting the incredible work being done by shelters and rescue groups to help animals in need. Over the past 18 months, the Company donated more than one million meals for homeless pets and those at risk, supporting the work of more than 300 animal shelters and rescue groups across North America. That figure does not include the amount of food being contributed as part of the donations announced today.

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