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Pet Supplies Plus Expands Redford Naturals Dog Food Line


April 24, 2017

On the heels of a successful product launch, Pet Supplies Plus is adding a new line to its Redford Naturals portfolio of dry dog food—Limited Ingredient Diet (LID) formulas. LID dry dog food recipes are grain-free and refined for pets that perform better on a regulated diet because of food allergies or digestion difficulties.

Redford Naturals’ recipes are crafted to provide balanced formulas that use real meat as the number one ingredient and include wholesome ingredients that are free from corn, soy, wheat, and artificial preservatives, colors and flavors. The new LID line is also protein rich, but differs from Redford Naturals’ Grain-Free and Natural formulas by using a single animal protein as the first ingredient, which is combined with sweet potatoes to help combat a pet’s enhanced sensitivity to certain food. Less is more with these recipes, as the limited number of ingredients make it easier to manage a pet’s health and well-being, while still providing a nutrient rich diet for optimal health.

Included in the new line of dog food are hearty flavors such as chicken, lamb, duck and salmon mixed with sweet potato, with specific meals packed specially for puppies and large-breed dogs. In total, Pet Supplies Plus will be offering 11 new 4-ounce and 24-ouncePrint bags of Redford Natural LID dog foods.

“We remain committed to providing our neighbors everywhere with the highest-quality products and foods for their best friends, and like our very own diets, we understand that every dog’s diet is not the same” Pet Supplies Plus CEO Chris Rowland said. “Limited Ingredient Diet dog food is highly sought after by pet owners. To fulfill this need, our new line of Redford Naturals premium LID food gives dogs of all ages, breeds, genders and sizes the chance to feel and function at their best by eating a tasty meal that is also healthy, nutritious and free of any harmful ingredients, while still providing our Neighbors with quality dog food at a great value.”

The new LID line extension adds to the already extensive list of natural pet foods, treats, rawhide and chews offered at Pet Supplies Plus stores around the country, including its very own Redford Naturals dry dog food line, such as Natural and Grain-Free formulas for puppy, small breed and large breed dogs.

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