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Pet Food Experts Will Distribute Vital Essentials


August 13, 2014

Pet Food Experts will now be handling the full line of Vital Essentials RAW frozen and freeze-dried pet food, snacks and treats.

“This is another major piece to our long-term growth strategy” says Lanny Viegut, Vital Essentials CEO.  “We are committed to growing the RAW pet food segment through educating pet-parents, expanding retail distribution, delivering safe, high-quality RAW pet food and fostering relationships with pet industry stakeholders.”

This will bolster Vital Essentials’ northeast region distribution network

“We are excited to be partnering with Pet Food Experts, which we believe is among the elite in raw pet food sales and distribution,” said Viegut. “We have been impressed with Pet Food Experts professionalism and solid relationships in the retail trade.  As one of my first contacts when I arrived to the pet food industry several years ago, Michael Baker and members of his team were instrumental in the creation and selection of the Vital Essentials brand name, so we’ve actually come full circle.”

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