Pet retailers gathered from far and wide to check out American-made products at the second NYC Re-tails & Sales Expo and Made in the USA Natural Products Expo. The event was held in on October 16 at the Pennsylvania Hotel in New York and was co-hosted by Nancy Hassel of Long Island Pet Professionals and Dana Humphrey of Whitegate PR.
The first Made in the USA pet product expo was held in February of 2014 and this second one was bigger than the first.
The vendors displayed Made in the USA products, ranging from the homemade organic dog treats by Ya Ya’s YumYums to the chic and stylish cat condos by Royal Cat Boutique. There was something for any retailer at this cozy event.
Many vendors featured food and treats at the event. These included By Nature showcasing its new natural dog and cat treats, JBS USA displaying its dog chews and VetIQ debuting Delightibles, its new line of cat treats.
Herbsmith had a complete line of natural herbal supplements for cats, dogs and horses as well as Dogbreath, a line of herbal dog treats that freshen breath and clean teeth.
There were plenty of products for the outside of pets as well. Columbia Skin Care brought its line of itch- and rash-relieving powders for dogs, cats and horses.
Quadruped Pet Care featured its line of 29 natural yucca-based shampoos and conditioners.
“We formerly were just available in grooming shops but now our line is in pet stores,” said owner Richard Biegun. “Our products are naturally odorless, so we can customize the scent for the customer.”
Island Dog Designs showcased their plant-based foam dog beds made especially for larger breeds and debuted a few new designs.
“Our beds are naturally antimicrobial and the covers unzip for easy machine-washing and drying,” said co-owner Ileana van der Linde.
One unique product at the expo was Pet Tunes made by Pet Acoustics. It’s a personal speaker preloaded with pet-soothing music. The music was composed and performed by Janet Marlow, who has done research on the effects of sound on animals and on animal hearing.
Several pet celebrities mingled at the expo including celebrity dog groomer, Jorge Bendersky and Tito, his adorable Pomeranian. Vito Vincent, feline star of Amazon’s “Alpha House” attended and made friends with the Pet Age staff.
The event included a pie-in-the-face fundraiser for the Mayor’s Alliance for NYC Animals’ Feral Cat Initiative. The expo date corresponded to the fourteenth Annual National Feral Cat Day.
The fundraiser was organized in conjunction with Jill Rappaport’s Pies 4 Paws. Similar to the Ice Bucket Challenge, willing donors got challenged to take a pie in the face to raise money and awareness to help feral cats. Fifteen big-hearted pet lovers got a face full of creamy pie from challenge creator, NBC correspondent and award-winning animal advocate Jill Rappaport.
And there were a number of helper dogs on hand to lick faces clean.
To learn more about the New York Feral Cat Initiative or to make a donation visit www.NYCFeralCat.org.
Pet Age was a media sponsor for this event.