Lifegard Aquatics appointed Marketing Strategies Company as exclusive sales representatives for all Lifegard products.
In addition to introduction of new products, Marketing Strategies will feature retail detailing as well as managing distributor accounts.
Andy Black and RD Webster are associates and partners at Marketing Strategies. Andy Black has served the pet industry for more than 18 years in pet product distribution and more than 20 years as a manufacturer’s representative. RD Webster has enjoyed over 25 years in sales and marketing, distribution, manufacturing and research and breeding of livestock for the aquatic industry.