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International Pet Group Lights up the Pet Industry with Energizer Deal

Pet Age Staff//August 15, 2016//

International Pet Group Lights up the Pet Industry with Energizer Deal

Pet Age Staff //August 15, 2016//

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International Pet Group (IPG) has announced its agreement to create branded battery and USB-powered LED lighting product solutions in the global pet market for new licensor Energizer.

“Energizer is a global entity that is known to more than 92% of the world’s population, and sells more than six billion batteries a year,” said David Ezra, CEO of IPG. “It’s an honor to have been selected as the licensee of choice for the brand’s new pet product line.”

Energizer Holdings, Inc., headquartered in St. Louis, Missouri, is one of the world’s largest manufacturers of primary batteries and portable lighting products. As a global leader in power solutions, their mission is to lead the charge to connect their brands, their people and the products they offer to the world better than anyone else.

Uniquely positioned as experts in the global pet market, IPG understands not only what it takes to fulfill a consumer need, but also how to create global buzz around a pet product, according to a company statement. For more information, visit www.internationalpetgroup.com.