International Pet Group Announces Licensing Deal with Garfield

May 11, 2016

International Pet Group (IPG) has announced its agreement to create and distribute a line of new pet products for Paws, Inc., licensor of Garfield property and associated Garfield characters.

A multi-Emmy winner, movie and comic strip star, subject of hundreds of books and Facebook phenomenon with nearly 17 million fans, Garfield is a beloved orange Tabby cat known for his laziness, sarcasm and love of food. The Garfield strip is read by more than 200 million people each day in 42 languages.

“There’s no question that Garfield is beloved by fans worldwide, and we know that there are major projects in the works that will be launching in the next year that will expand the fan-base even further,” said David Ezra, CEO of IPG. “We are thrilled to have been selected as the licensee of choice for the brand’s new pet product line.”

IPG’s new Garfield products will launch at this summer’s SuperZoo trade show.

Share This Story On:

Stockroom //
New Products

Digital Guide

CBD Trends

This digital guide provides valuable information on the subject of CBD, including content on dosage and the importance of being fully transparent about the product’s origin

Dog & Cat Needs

With dogs and cats being members of the family, there's vital information to know in order to serve their pet parents.

Pet Nutrition

Discover how science, technology and pet owning lifestyles are changing the industry.

Enews Subscribe

Subscribe To Pet Age
Sign up for the weekly e-newsletter, print magazine and more. Sign Up