The makers of Fruitables Pet Food recently selected Matrix Partners Ltd. as agency of record for their integrated public relations campaigns. The agency’s primary mission will be to acquaint pet parents from coast to coast with Fruitables’ extensive portfolio of treats.
With more than 25 years of pet product marketing experience, Matrix will also be providing Fruitables management with brand-building advice.
“It is indeed an honor to have a pet brand of this caliber on our roster,” said Don Tomala, Matrix managing partner. “By combining their impressive retail sales track record with our public relations expertise, we are well on the way to making Fruitables a household name.”