Backer’s Total Pet Expo will hold The Pet Product Showdown where exhibitors can present a new product.
Contestants can give a two minute sales pitch to a team of four judges who will evaluate the pitch presentations.
Products will be judged based on five categories including packaging, innovation, quality, sales potential and value to consumer.
The prize package includes PetPR.com public relations services, a two minute video commercial produced by ReelPaws, a full page, four-color ad in Pet Age Magazine and exhibit space in Backer’s Total Pet Expo 2015 trade show.
The winner will be announced during a press luncheon at 1 p.m. in the contest area on Saturday, September 20.