With an increase in attendance of more than eight percent, Petfood & Animal Nutrition 2.0 had nearly 500 participants at its second annual event, held from October 20 to 21 in Chicago.
Attendees included those from the pet food, supplements and animal feed industries. Seven percent of the total attendance was from outside of the U.S., and nearly 75 percent of attendees were visiting Petfood & Animal Nutrition 2.0 for the first time
“The energy of the business leaders who gathered for the show was infectious and inspiring as we strive to support the growth and prosperity of the market,” said Jon Benninger, vice president of the Global Health and Nutrition Network at Informa Exhibitions, the organization that hosted the event.
Exhibitors also boasted the success of the event.
“Petfood & Animal Nutrition 2.0 was a great show with a broad mix of brand owners, suppliers, product developers and retailers,” said Sheri Esswein, vice president of business development at Stauber. “Our participation provided a great boost, helping Stauber highlight both our premiere ingredients and processing capabilities for the premium quality pet food industry.”
Petfood & Animal Nutrition 2.0’s education programming explored what’s next for the pet food and animal nutrition industry, how to create and maintain success, and what issues the industry is facing. Major topics included sustainability, marketing, pet nutrition and regulation.
Attendees also had the chance to connect with 60 exhibiting companies in the expo hall.
The show’s Innovation Awards ceremony honored companies that demonstrated disruptive thinking across the pet nutrition market. Winners included Caru, Champion Petfoods, Clear Conscience Pet, Darwin’s Natural Pet Products, EquiVision Inc., Fromm Family Foods, Functional Nutriments, K10 Holdings, Look Who’s Happy!, Open Farm and Solid Gold Pet.
“The Innovation Awards provide a great platform for acknowledging brand holders who are staying relevant with today’s increasingly savvy pet owners,” said Karen Butler, editor-in-chief of Petfood & Animal Nutrition 2.0. “These professionals also shared their experiences during the interactive content programming, fostering stronger industry connections.”