Radio Systems Appoints E-Commerce Business Manager

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Radio Systems Corporation, owners of PetSafe brand and SportDOG brand has appointed David Hindle as international e-commerce business manager.

Hindle previously worked for Sennheiser Electronics managing key Europe-wide accounts for the group. He was responsible for delivering “a consistent and ‘best in class’ service for both the retailer and the end customer” and sharing best practice with teams in the U.S. and Asia.

“Radio Systems offers what I’ve been looking for in previous roles—an entrepreneurial spirit and a passion for products, people and the consumer experience,” said Hindle. “In addition, the company has an openness to new ideas, which is refreshing and I’m very much looking forward to being part of the team. My approach is to start with the end consumer and ensure that we can offer the right products at the right place at the right time and deliver a ‘best in class’ customer experience.”

In his new role, Hindle will be responsible for developing the international e-commerce business for Radio Systems as well as ensuring that it complements the company’s offline sales offering. As in previous roles, he will look to deliver the best possible retailer and consumer experience for Radio Systems’ customers.

“David is strong addition to our team. We are delighted to have him on board and look forward to working with him,” said Brad van der Veen, vice president of Radio Systems Corporation.