Pet Industry Leaders Gather at PIJAC Conference
Top pet industry professionals from across the globe gathered in Florida Tuesday night to kick off the Pet Industry Joint Advisory Council’s annual Top2Top conference.
The conference, in its third year, provides attendees with the opportunity to set the course for the future of the industry, gain powerful insights that will make a difference in their business today, and create valuable relationships with other leaders.
This year more than 200 people traveled to Amelia Island, including 29 new organizations who were first time attendees, like Long Island Pet Professionals.
“I have wanted to attend Top2Top since the first year, and am excited to be here this year,” Nancy Hassel, founder and president of Long Island Pet Professionals, said. “I am looking forward to hearing all the speakers and learn more about growth, trends and policies that are impacting the pet industry.”
During the three day event, which kicks into full gear Wednesday, guests will hear about new research about marketing to millennial generation, how to use their business knowledge to help solve government challenges and improving pet industry public relations outreach, among other talks.
This year’s key note will be delivered by former U.S. Secretary of Commerce and Transportation Norman Mineta. He will offer examples from his vast reservoir of experience as to how business executives can ensure their views are properly represented in the government decision-making process.
Listen to Ken Oh, chairman, president and CEO of PIJAC, talk about this year’s conference.