When England’s leading trade exposition for the pet, garden and leisure industries takes place Sept. 16-18 at the NEC in Birmingham, it will feature several key zones, including Petindex, in new locations to provide a more logical, buyer-focused route through the exhibits. Furthermore, exhibitors with similar types of products will be together, positioned to encourage visitor footfall without wasting space.

“Glee is there to serve and support the industry, and as such it’s vital that we reflect the changes of the last decade,” said Alison Jackson, managing director for Glee. “Some sectors have expanded whilst others contract. There have also been many new profit opportunities for the retailer. That’s why we have decided to introduce such important changes to the way Glee 2007 is organized. I believe that exhibitors will find the show more pleasurable and profitable to attend, whilst buyers will enjoy a greatly improved visiting experience. This is progress that will appeal to the whole industry and should make for an even more vibrant, well-attended show.”

Show organizers will announce more details about Glee’s new format and layout in coming months. For more information, contact Adam Ash at (609) 921-0222, or visit www.gleebirmingham.com. [February 2007 PET AGE]