PetAge_Cover_Oct14

Connecting With Pet Bloggers

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The results are in – blogs outrank social media for consumer influence. Pet bloggers spend a lot of time building their online reputation and cultivate an incredibly loyal fan base. Many are highly educated in the pet market and represented some of the most educated consumers of pet products. They also know what are hot topics among readers and will do their research and share their opinions openly on issues that they care about. To learn more about how to connect your pet brand with pet bloggers, we caught up with Yvonne DiVita of BlogPaws, check out our quick video interview below.

Inside the Industry: Connecting with Pet Bloggers

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