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Fish and Pond

Featured: The Modern Fish Age

Without a doubt, the public’s passion for aquatics is on the rise as the fishkeeping hobby grows more popular in the United States. Proof of the upward trend in the aquatic side of the industry is the success of such recent trade shows as the Marine Aquarium Conference of North America (MACNA) and Aquatic Experience, […]

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From Fish to Tanks, the Nano Category Continues to Expand

“Nano” is officially defined as a prefix meaning “one billionth,” as in “nanosecond.” But as the aquarium industry embraces small tanks and capitalizes on the term “nano,” the word has also come to signify versatility. The growth of the nano category makes it possible for people to have small aquariums in almost any location—on their […] Read More →

Aquascaping Continues to Grow in Popularity Among Aquarists

For many of today’s aquascapers, Takashi Amano was their inspiration. “I’ve always had fish, but I also loved being out in nature, around rivers and lakes,” said George Lo, CEO of Aqua Forest Aquarium in San Francisco, California. “So when I saw a book by Takashi Amano on nature aquariums while I was in college, […] Read More →

Frozen Fish Food Category Offers World of Opportunity

If there was ever a category poised for growth, it would be frozen fish food. Although frozen products have been around for decades, the category is seeing some momentum lately for a variety of reasons, all of which provide retailers an opportunity to build sales and increase traffic within the store. Good displays, an emphasis […] Read More →

Fish Flake and Pellet Foods are Filled with Power

In the dark of night, while most people are sound asleep, the waters of Lake Okanagan in British Columbia become a powerhouse of activity. This is when the fishing boats of Piscine Energetics head out to harvest mysis shrimp, the main ingredient in PE Mysis pellet and flake foods. The operation uses a patented fishing […] Read More →

You Betta Believe It: Making the Most of This Profitable Tropical Fish Category

If there was a popularity contest for fish, bettas would win, hands down. Easy to take care of, these colorful fish with long, flowing fins make a great first pet and have introduced many people to the world of fishkeeping, helping make bettas one of the biggest sellers in the tropical fish category. And they’re […] Read More →

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Keep Customers Loyal with Solutions to Common Aquarium Ailments

A customer walks into your store with a worried look in their eye. Their fish is sick, and while they can’t bring this fish into the vet, they’ve come to the next closest thing: their local fish expert. They want the comfort of talking with someone who understands fish health and wellness, as well as […] Read More →

Saltwater Fish Becoming More Popular Among Hobbyists

For the first time since the American Pet Products Association (APPA) has been keeping track, the saltwater fish category is growing. The most recent survey in 2016 saw an increase to 2.5 million households, up from 1.3 million in 2014. One thing that’s always sure to bring excitement to the saltwater category is the introduction […] Read More →

Offering Maintenance Services can Prolong Customer Relationships

What if there was a way to follow a fishkeeper home after the purchase of an aquarium or fish to help them set things up, get the water quality just right and then check in periodically to make sure the livestock was healthy? Stores that offer aquarium maintenance services have that ability, and the benefits […] Read More →

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Event Calendar

Events Calendar

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Wed 23

VMX

January 19 - January 23
Wed 23

AAFCO 2018 Midyear Winter Meeting

January 21 - January 23
Fri 25

The Lehigh Valley Pet Expo

January 25 - January 27
Fri 25

World of Pets Expo

January 25 - January 27
Fri 25

ClickerExpo Portland

January 25 - January 27
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