August Cover art


By: Pet Age Magazine Staff  –  August 6, 2014
Building customer relationships takes time, effective effort.
By: Dave Ratner  –  August 6, 2014
If you want customers to spend more, you need to always be evolving your business.

Creating and Marketing Your Store’s Brand Identity

Forging a consistent brand for your store helps keep you in the customer’s mind.


Partnering with Local Shelters

Giving to shelters can be good for your conscience and your business.


Why Expanding Your Store’s Aquatic Garden is a Good Idea

The aquatic garden category appeals to all those customers who have an appreciation for natural beauty.


Planning For a Succesful Holiday Season

A host of holiday events can bring more traffic into your store during the fall and winter.


It’s All About the Pets

Kaytee focuses on improving the overall pet ownership experience.


Pulling In Extra Cash

Adding services such as grooming or photography are additional ways to generate store income.


N.Y. Seeks to Add Microchip Requirement

The proposed bill is before the State Assembly.


What Does a POS System Do for You?

A streamlined system allows all aspects of sales to be overseen.


How to Know If You’re Ready for PR

Before you seek media attention, ask yourself: Am I ready to fulfill my end of the bargain?


Don’t Let the Internet “Bad Mouth” Your Business

There are ways to turn negative, sales-killing reviews around.


Maximizing Your Business by Partnering With Other Professionals

By working together, you can help each other out.


All In the Family

As a 3rd- generation, family-owned business, creating quality products are a must for Glo-Marr.


Why Target Aquatic and Reptile Enthusiasts?

Pet specialty stores can capitalize on a segment of the industry that troubles mass-market outlets.


State Rules and Regulations

Laws to be aware of in Illinois and California.


Community Networking Goes Beyond Your Local Chamber

Sponsorships, special deals and grand openings are all opportunities to create new customers.

Popular Stories
Digital Edition
August Cover art
This month's issue features a variety of in-depth pet stories, business news and more.
View Digital Edition »
Select a Month:
Select a Year: