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Management

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By: Dan Calabrese  –  February 27, 2015
You don’t need your own app to digitally engage customers.
Zilla-Spotlight
By: Rebekah Harrison  –  February 27, 2015
New turtle kit provides a stylish habitat.

Happy Together

Five benefits that make strategic brand partnerships essential.

 

Don’t Just Get PR, Leverage It

Making the most out of media coverage.

 
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You Only Have to Ask

Next time you attend a trade show or distributor open house, be prepared to ask for more than you have before.

 

Teaching Customers New Tricks

Tips for selecting a good dog trainer.

 
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On the Internet, Nobody Knows You Aren’t a Superstore

Are you thriving or just surviving in today’s digital marketplace?

 
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To Go or Not to Go

Preparation and follow-up are key factors in getting the most out of trade shows.

 

Stick with the Plan

Five Marketing Mistakes to Avoid

 

Easier Than Herding Cats

Despite what you may think, cat training is relevant to your store.

 

The Big Show

There’s plenty to learn at the National Retail Federation show.

 
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Keep the Customer Satisfied

Making customer retention a priority pays off.

 

Staying in the Game

Discounts, delivery and rewards can keep pet retailers competitive.

 
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Knowledge Sells

Expert knowledge can be a powerful asset to boost sales and encourage repeat business.

 

Maximizing Your Business through Social Media: Part 3

Building a following and advertising on Twitter.

 
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Financing and the Pet Retailer

Ideas on sources of funding for pet retailers.

 
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Doing a Year-End Review

To move forward, it’s often helpful to look back.

 
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