fbpx

Andis Sponsors Groom Room at PetFest

Pet Age Staff//October 6, 2014//

Andis Sponsors Groom Room at PetFest

Pet Age Staff //October 6, 2014//

Listen to this article

The first ever PetFest Festival took place on Sept. 20 at Milwaukee’s Henry Maier Festival Park.

The free, one-day event was spearheaded by Fromm Family Foods in partnership with Milwaukee World Festival Inc. and offered a variety of pet-focused activities and attractions including dock diving, agility and lure courses, a pet-themed marketplace, contests, music and grooming demonstrations in the Groom Room sponsored by Andis.

“There are so few events today where the entire family, including the four-legged family members, can go do something fun together for free,” said Karen Formico, Andis VP of marketing. “Andis was excited to be a lead sponsor of this new event and to provide pet owners with tips and advice at the Petfest Groom Room. How to reduce shedding was a concern shared by most attendees, and we were able to show them how to comfortably remove dead hair from their pet’s coat with our Andis Deshedding tool.”

In the Groom Room, attendees learned about pet clippers and trimmers and could test out Andis grooming brushes, combs, and other tools on their pets. Professional groomers gave demonstrations, answered grooming questions and performed complimentary nail trims throughout the day.